Rebirth of Venus

Caesars’ sexy pool returns, refreshed and with a European flair

After one year and $60 million, the face-lift of Caesars’ sprawling Garden of the Gods pool complex is complete. And at the center of it all is Pure Management Group’s adults-only offering, Venus Pool Club.

While all of the eight new pools have their respective themes—Apollo for sunbathers, Fortuna for gaming and Temple for kids—Venus holds its own special designation: European-style sunbathing.


It opens for the season April 2 and welcomes pool partiers seven days a week from 9 a.m.-6 p.m. Cover is $30 for men and $20 for ladies, with special rates for local ladies, varying by the day.

Like Bare at The Mirage, The Pond at Green Valley Ranch, the pool at Wynn and a handful of others across the city’s poolsphere, tops are optional at Venus. But the venue has more going for it than just a little extra skin.

“It has personalized service and because of its size it really gives you the ability to feel like you’ve gone somewhere really unique and special without being overwhelmed,” Pure Management Group COO Deborah Krause says.

While many of the city’s adult aquatic retreats feel like mega clubs, Venus strives to be a relaxing desert oasis. “It’s like going to the Hamptons [in New York] for someone’s mansion pool instead of … a big frat party,” Krause says, noting the wild pool parties elsewhere serve a purpose, too, “which isn’t bad.”

Still, that doesn’t mean the scene is going to be totally subdued. British pop star Lolene will host April 3 and PMG assures additional events—including an official pool season kickoff party in May—are in the works. Although few details have been released, Jessie James—the 21-year-old female country singer, not to be confused with Sandra Bullock’s beleaguered, unfaithful and soon-to-be-ex-husband—is confirmed for April 10, and Ice-T is scheduled to pop by on April 24.

Those who have sunned themselves at Caesars’ pools in the past will appreciate the new color scheme, which mixes hints of champagne and rosé within a predominately white palate for a Côte d’Azur look. Meanwhile, an air-conditioned bar with flat-screen TVs, improved cabanas and overstuffed chaise lounges have also been added to the space.

Still, Krause says it’s not just physical improvements that elevate Venus above the competition.

Caesars’ much-loved mojito cart is back this year, and the pool bar offers a range of specialty cocktails prepared by bartenders who Krause assures are ready and willing to go off-menu with custom drinks.

Resident DJ Duane King will set the soundtrack most days, while guest DJs—like Pure and LAX regular guest, New York wunderkind Jesse Marco—will do stints in the sun-drenched booth as well.

Since Venus isn’t just for leisurely tourists (and despite the less-than-stellar economy, many locals still have day jobs) there will be an early evening schedule of events, too, providing a bridge between daylife and nightlife.

Eveninglife? It was only a matter of time.



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