Get into the Spirits of Mexico

Celebrating its seventh year, the Spirits of Mexico festival in Old Town San Diego recently attracted the tequila scene’s best and brightest for a weekend of tastings, cultural education and tequila-fueled fun. At the awards dinner, tequila makers such as Kim Brandi of Kah Tequila tipped their hats while the event’s founder, Dori Bryant of, announced the winners in each category. “The spirits of Mexico are presented in a cultural and historic setting, providing authenticity and respect to the generations of master distillers whose ‘art’ and soul are in every drop,” Bryant said.

The main event, which was open to the public, brought more than 200 styles of tequila, mescal and sotol to the masses. This year, 90 brands were represented, making it the largest ever such gathering in North America, doubling last year’s record of 45 brands. The next day, intrepid tequila aficionados boarded Mark Cannon’s fifth annual Lobster Bus. Three coaches journeyed south from Tijuana to Puerto Nuevo, Mexico, a lobster village rich in two things: tequila and Baja-style lobster. On the breezy coast, we feasted while the Fortaleza and Corrido tequila flowed freely.

Since then, Bryant has received some very good news, which she is sharing first with Vegas Seven. Bryant will join forces with the Nightclub & Bar Show (NCB), held every March in Las Vegas, to present Spirits of Mexico Las Vegas, the only portion of NCB’s 27th annual event ever to be open to the public. “These spirits are being singled out and identified as being among the fastest-growing categories of the world market,” Bryant says. “For the first time in its history, the NCB invites consumers to attend only Spirits of Mexico Las Vegas.”

Salud, Dori!

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