If there’s anything we’ve learned since Mario Batali’s Molto Las Vegas crew launched Bet on the Farm, the city’s first indoor chefs market in May 2009, it’s that climate control is key—not just for keeping the farm-fresh produce from wilting, but the would-be patrons as well.
Now Project Dinner Table founder Gina Gavan will kick off her air-conditioned Downtown FEED (Fremont East Entertainment District) Farmers Market on July 14 at Azul Tequila, 115 N. Seventh St., between Ogden Avenue and East Fremont Street.
“This is the perfect spot,” Gavan says, “because it’s a great way to repurpose a space that is only used a few times a week during the evening. It’s an open indoor space with a warehouse feel; there is a stage so we will periodically have live acoustic music during the market. And it has a great outdoor patio, where we’ll set up some tables so people can mix, mingle, share recipes and extend their conversation with the farmers on a more one-on-one basis.” The indoor market will take place 10 a.m.-1 p.m. every Thursday, with covered parking courtesy of the neighboring El Cortez.
“Our focus,” Gavan says, “is food and education with a little splash of culture.”
Vendors will include Crossfire Ranch Produce, Casa del Sol Gardens, O.U. Nuts, Colorado River Coffee Roasters, Bon Breads, Gilcrease Orchard, Valley Farms, Blue Lizard Farm, Bloomin’ Desert Herb Farm and the University of Nevada Cooperative Extension.
Meanwhile, Batali’s Bet on the Farm market, which closed its warehouse location southwest of the Strip in February, is planning to reopen at the Springs Preserve. “We are continuing with the goal of being the place where local producers have accesses to the public and to the chefs of the city,” says project point man Doug Taylor, a B&B Hospitality Group executive pastry chef. The opening date for the market is not yet set; keep an eye on BetOnTheFarm.com for developments.