Moorea Beach’s 2011 summer campaign features little more than a beautiful blonde (shown from behind) sunning herself sans bikini top and a clever one-word message: Toptional. It’s simple, direct and very Vegas, yet it doesn’t push the envelope anywhere near that very unclever word: raunchy. What else do you need to do to sell a sexy, adults-only European day-club scene?
Best of the City 2017
Our eighth annual celebration of all things Las Vegas, from the best casino comebacks to irresistible pot products