Best Worst Lawyer Commercial

Attorney, Jack Bernstein


If there’s one good reason to watch local TV these days, it’s bad law ads. Typically, we love either the guys who try way too hard or the guys who try very little. Now, straight from Don Draper’s nightmares, there’s “Attorney, Jack Bernstein,” who somehow manages to do both (see for yourself on YouTube). This guilty pleasure begins with a pas de deux of voice and body language that is at once gentle, firm and totally awkward. But evidently not firm and totally awkward enough, because, out of nowhere, comes a right-arm power thrust at the camera—or would that be “the jury”?—with his closing argument: “Bernstein & Poisson, protecting your rights.” Our verdict: one-take genius.

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Jason Strauss


Jason Strauss

The tastemaker and nightlife impresario is a partner of Tao Group, a leading restaurant and nightlife company that develops, owns and operates numerous high-profile food and beverage facilities nationwide, including Tao, Lavo and Marquee. Along with his partners, Strauss was named Hospitality Operator of the Year by Nightclub & Bar in 2006, and their work with Marquee has been profiled as a case study by Harvard Business School.