These locally-run sites deliver trending memes and hot nightlife gossip:
If you’re in the mood for uproarious videos and biting satire (read: procrastination) Unlooker.com is the spot. Jack Colton—the man behind one of Las Vegas’ most honest and most visited online nightlife guides at JackColton.com—launched the “Internet’s guilty pleasure” in October with co-writers Michael Mills and Michael Kelly. The three serve as “content DJs,” says Colton, and they round up funny and shocking videos, photos and posts, and throw in plenty of snark to make the reader feel a little smarter.
“At the end of the day people just want to enjoy themselves,” he says. “We decided to take that experience online.” And it’s working. Unlooker has garnered 12 million unique visitors and has been viewed from every country in the world, Colton says, except one disputed African territory. Their loss.
Seeking to fill a gap in Las Vegas’ LGBT online community, the mysterious blog Mister Scandal launched at the end of August. Mister Scandal himself, who requested to remain anonymous, works with a small team and writes most of the content himself. Born and raised in the Valley, the blogger noticed the city lacked LGBT publications and businesses. “There wasn’t anything geared toward my demographic [18-to 30-year-olds] that really captured what gays like,” he says.
Mister Scandal is flooded with fun and lighthearted celebrity and pop culture posts, but does touch on serious topics. In addition to covering Britney Spears and Beyoncé, Mister Scandal also provided insight into the controversy surrounding the closures of Krave and Drink & Drag because of liquor licensing.
With a readership reaching 100,000 visitors a month, Mister Scandal says the feedback has been overwhelming. “I’ve never done this before,” he says, noting that before launching the blog he worked in the local nightlife and entertainment industry. “I write as if I was having a casual conversation with someone.”
With all the tourists that crowd the Strip, locals always need a little love. Enter Unlokt.com. This website, which went live in May, aims to empower locals and business owners by providing a comprehensive directory of listings and events, all off the Strip. But the best part is the listings are all based on locals’ recommendations.
“Most people don’t realize how many awesome spots there are off the Strip,” co-founder Alexandra Lourdes says. “Even locals didn’t leave their own neighborhood.”
With more improvements on the way, the current website and app allows you to follow listings and add notes about a location. Currently there are 150 businesses registered on the site, including restaurants, coffee shops, hair salons and more.