Electric Daisy Carnival, Life Is Beautiful, I Heart Radio … and now Rock in Rio. Just a few years ago, you had to leave Las Vegas to catch a music festival. But now you just have to leave your house. So what’s the big deal about Rock in Rio? What makes it different from the rest? This one is distinguished by a mainstream lineup distributed over two weekends, plus a new built outdoor venue (hooray for permanent restrooms!) on the Strip called the City of Rock. As you might or might not have guessed from the name, the event is an import from a 30-year-old Brazilian mega-festival whose original lineup included Queen and Rod Stewart (it has no affiliation with the Rio casino). All in all, the fest should be a lucrative addition to the Las Vegas economy, especially for the north end of the Strip. Think of it like a free gift to our city, one that will help keep the Vegas draw fresh as gambling dwindles. Read on for your guide on how to unwrap and enjoy.
Comparing the lineups for Rock in Rio’s two weekends.
You’ve bought a ticket and applied sunscreen, but where are you going to leave your car? Unfortunately, unless you’re staying at one of the nearby hotels, there isn’t a free or convenient option.
We caught up with Medina—whose father created the festival 30 years ago and has been a major force in its execution and expansion—to talk tips and tricks for getting the most fun out of the two weekends.
Up to 4,000 people will enjoy the four-day music festival from the 77,500-square-foot VIP area and balcony, indulging in air conditioning, an open bar and a buffet by world-renowned chef Wolfgang Puck. But is it worth the price?