SLS Las Vegas has joined Starwood Hotels and Resorts Tribute Portfolio, a collection of upscale hotel properties around the world that represents a “Stay Independent” philosophy, each with its own unique style and spirit. Tribute Portfolio debuted in April 2015 as Starwood’s 10th brand and now sits alongside the company’s other well-recognized names such as W, Westin and St. Regis.
To celebrate the arrival of Tribute Portfolio, a bash was held at the Sayers Club last week, complete with whimsical experiences including portraits by Amazing Etch Man, the world’s fastest Etch-A-Sketch artist, and a what-does-your-lip-print-say-about-you “lipstick” reading. The event ended with a performance by Charli XCX, who company representatives say represents Tribute Portfolio’s free-spirit vibe.
The entire SLS resort will be Tribute Portfolio until the Lux Tower reopens as a W Las Vegas at the end of the year. W Las Vegas will sit alongside Tribute Portfolio but will not be included under the brand flag.
As part of the rebranding of SLS’ Lux Tower into W Las Vegas, expect a new pool—to be called Wet—constructed on top of a meeting space, and a rebrand of Ciel Spa into Away Spa. Guests will be able to book treatments at Away whether or not they are staying at W Las Vegas. Only W guests will be able to access Wet, as well as a dedicated fitness center. World and Story Tower guests will have access to a new fitness center included in the SLS resort fee. SLS’ Lenny Kravitz-designed suites—two in the former Lux and one in Story—will remain.