It would seem superheroes, once again, reign supreme in Halloween trends this year. Between the eight films Marvel and D.C. will collectively release by the end of 2016, it’s not surprising to see an increase in the demand for caped crusader costumes. The fun, however, isn’t just for kids.
Marc Salls, owner of Star Costume & Theatrical Supply, has seen a substantial demand for comic-book character costume rentals for adults. Batman, Superman and Spider-Man top the charts for men, while women are flocking to Wonder Woman and supervillain Harley Quinn.
Outside of superhero mania, steampunk getups will breathe new life into Halloween in 2016. Look out for revelers dressed in an aesthetically pleasing blend of 19th century-inspired clothing, with accessories that emulate technology and steam-powered machinery. Customers at Star Costume are piecing together their steampunk looks, combining distinctive items such as corsets or double-breasted vests with fun gadgets and props such as canes, magnifying glasses and pocket watches.
After years of dominating Halloween looks, Walking Dead-inspired zombie costumes may have finally met their match with the clown craze. Salls says his shop has seen a large number of scary clown rentals, and believes “clown culture” will finally overshadow the zombie trend. In addition, masquerade ball ensembles (think: elaborate, floor-length gowns, opera gloves and glitzy accessories) also continue to be popular sellers.
Salls, whose year-round shop also caters to local performers with its selection of professional makeup and dance gear, believes the store’s variety is what makes it stand out from the seasonal retailers that pop up around the Valley.
Whether it’s customization or finding a ready-to-wear costume, the owner is confident Star has a little something for everyone. “We can take people through the process of making their own piece, or provide them with anything they want.”