Hometown: Franklinville, N.J.
Moved to Las Vegas: May 2004
After visiting Nevada for his grandmother’s 70th birthday party, Reimer, a chemical engineering major, realized, “‘Wow, it’s really not what I want to do. I don’t want to sit in a lab and talk to people who don’t have outgoing personalities.’” To make ends meet he started bartending. “And that was that. I was like, ‘I like going to work more than going to school. That’s not a good thing.’” Reimer leaned on his uncle—then working at Hard Rock Hotel—to get him a job as a bartender at the property. They said if he could get to Vegas in two weeks, he had the job. So he packed up, left Jersey and took a server position at Pink Taco. Not long after hitting town, he started barbacking at Rehab in its second year, and later helped open Tao Beach. “[My degree] helps with the analytical side of things—you definitely look at things a little bit differently. But in the grand scheme of things, you’re putting alcohol in a cup and making sure it tastes good. It doesn’t matter what your background is.” Most recently, Reimer opened Life at SLS. “Opening a new spot can be exciting and frustrating all at once. Everyone has the same common goal. When you open a place you get to start fresh with a brand-new staff. It can be a breath of fresh air.”
When the Fun Stops: “Waving money is annoying. Reaching over and touching me is a whole lot less annoying to me than it is to my female counterparts. I just can’t stand when people whistle. Some people whistle with the music to have a good time, and that’s amazing. But if you’re whistling toward me, that’s where I draw the line.”