Putting Your Best Face Forward

How social media is reshaping facial plastic surgery

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According to a recent report by the American Society of Plastic Surgeons, chin-augmentation procedures increased an astounding 71 percent between 2010 and 2011. The society attributes the uptick to the angle of the camera when using video chat technology, which can accentuate the appearance of a weak chin or a sagging neck.

As plastic surgeons, we are seeing a spike in both surgical and nonsurgical facial procedures because people don’t like the image reflected back at them from the computer screen. The advent of high-definition technology brought an increased awareness of skin imperfections and signs of aging such as fine lines and wrinkles. While this started out as a concern for celebrities and television personalities, as these technologies are becoming mainstream, more people are requesting facial procedures to look better for photos and other communication mediums.

The tight job market may also be playing a role. Job seekers who post a video résumé want to project the best image of themselves to stay competitive in the current market.

What do you think about the potential link between video chat use and plastic surgery? Interesting? Troubling? Tell us in the comments.

Dr. Jeannie Khavkin is a board-certified and fellowship-trained facial plastic surgeon at Khavkin Facial Plastic Surgery. EliteFacialSurgery.com.


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